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Human Sustainability
It's a promise to encourage people to live healthier by offering a portfolio of both enjoyable and wholesome foods and beverages.
Global goals include:
- Increasing global revenues derived from nutritious products from the present US$ 10 billion to US$ 30 billion in the next decade or so.
- Increasing the whole grains, fruits and vegetables, nuts, seeds and low-fat dairy in its product portfolio.
- Reducing the average sodium per serving in key global food brands in key markets by 25 percent by 2015.
- Reducing the average saturated fat per serving in key global food brands in key markets by 15 percent by 2020.
- Reducing the average added sugar per serving in key global beverage brands in key markets by 25 percent by 2020.
PepsiCo India has been at the forefront of leading the human sustainability agenda and some of the initiatives include:
- The decision to eliminate the direct sale of full-sugar soft drinks to primary and secondary schools around the globe by 2012.
- Frito Lay's products are MSG and trans-fat free and contain voluntary on pack nutritional labeling.
- Breakfast cereal, Quaker Oats, is rich in soluble fibre, beta-glucan, Vitamin B complex and helps in lowering cholesterol.
- The new Lay's Classic Salted has been launched with 25 percent less sodium.
- Lehar Gluco+ is a lemon-flavored drink with glucose, electrolytes and iron that provides instant energy and refreshment to consumers.
- Tropicana 100 % juice range provides essential nutrition and vitamins.
- PepsiCo offers products with zero or reduced calories such as Diet Pepsi, Pepsi Max and Aquafina packaged water and bulk water.
- Products with reduced sugar or calories such as Diet Pepsi, Pepsi Max and 7UP light.
- Gatorade, the worlds leading sports drink, has valuable re-hydration benefits and is scientifically formulated to quench thirst, replace fluids and electrolytes and provide carbohydrate energy.
- Most of PepsiCo's products are available in a range of packages so consumers can select a size suited to particular occasions and dietary needs.
- Lehar Iron Chusti is an extruded snack and a sweet biscuit that are richly fortified by EDTA iron delivering 25 percent of the RDA of iron and 50 percent RDA of Vitamin B1 B12 and folate each. The products are made with wholesome local ingredients like grains, peanuts and jaggery.
- Aquafina packaged water
'Mission to Make India Heart Healthy'
- Quaker Oats in association with The Times of India and Apollo Hospitals has started 'Mission to Make India Heart Healthy'.
- The aim of the Heart Health Mission is to make Indians heart healthy by raising awareness about their risk of heart disease. The intention is not to alarm but to forewarn people so that they make timely and habitual interventions.
- The Mission encourages people to undergo an online heart health check-up on www.goodmorningheart.com,The site had seen more than 3 lakh people participate till the end of March 2011.
- As part of the mission, Quaker Oats partnered with Chennai Police and Kochi Police. The police force is at a high risk of heart disease as its personnel lead a very stressful lifestyle, with irregular work timings and diet schedules. The engagement with Quaker Oats included an online health check-up, personalized diet counseling by nutritionists, and a Quaker Oats Heart Healthy breakfast for all police personnel.
