
Brand History
Nimbooz was launched in India on the 28th of February 2009. It is the latest addition to the Pepsi beverages portfolio.
Brand Advantage
The brand delivers very strongly on certain expectations. These are:
Locally Relevant Taste
Nimbooz is a great tasting product. It has capitalized on the existing familiarity with and high consumption of unpackaged / home-made nimbu pani. It has remained true to its authentic Indian Identity by using the traditional Matka (Earthen Pot) and Squeezer in the manufacturing process.
Convenience and Great Value
The product is available in three convenient formats, 350ml PET, 200ml RGB and 500ml PET at the remarkable price points of Rs 18, Rs 10 and Rs 25 respectively.
Accessibility
Nimbooz is India’s first nationally available packaged Nimbu Pani.
Hygienic
It is just like home-made nimbu pani. You can enjoy its natural and delicious lemony refreshment anywhere you go.
Quick Brand Facts
| NUTRITIONAL INFORMATION (Approx.) | ||
|---|---|---|
| Per 100ml | ||
| Energy | kcal | 43 |
| Carbohydrate | g | 10.8 |
| Sugars* | g | 10.5 |
| Protein | g | 0 |
| Fat | g | 0 |
* Total Sugars (includes Natural Fruit Sugars)
| NUTRITIONAL INFORMATION (Approx.) | ||
|---|---|---|
| Per 100ml | ||
| Energy | kcal | 42 |
| Carbohydrate | g | 10.6 |
| Sugars* | g | 10.6 |
| Protein | g | 0 |
| Fat | g | 0 |
* Total Sugars (includes Natural Fruit Sugars)
© 2013 PepsiCo Inc.